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Shopper footfall down on last January but up on disappointing Christmas

February 13, 2026
in Business
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Shopper footfall down on last January but up on disappointing Christmas
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Shopper footfall rallied in January in contrast with the disappointing Christmas however remained down on a 12 months earlier, figures present.

Though shopper visits throughout the UK as a complete have been down 0.6% on final January, this was an enchancment on the two.9% decline seen in December, in keeping with British Retail Consortium (BRC)-Sensormatic knowledge.

Excessive road visits fell by a steeper 1.9% year-on-year in January, down from the 0.9% drop seen in December, whereas procuring centre footfall fell by 0.8% in January however improved from the 5.1% plunge over Christmas.

The most effective performing cities have been within the north, the place shopper site visitors was hit badly by extreme storms final 12 months, and retail parks additionally recorded constructive progress as clients made essentially the most of free parking to buy in particular person through the January gross sales.

Scotland recorded the strongest year-on-year progress in footfall, up 5.1%, with Northern Eire additionally seeing important progress of three.8%.

Against this, footfall fell throughout the remainder of the UK – by 1.4% in England and a pair of.8% in Wales.

BRC chief govt Helen Dickinson stated: “Though footfall edged down in January in comparison with a 12 months earlier, it was a lot better than the disappointing Christmas interval.

“An uptick in shopper confidence and doable indicators of a footfall restoration provide some cautious optimism for some spring-like inexperienced shoots.”

Andy Sumpter from Sensormatic stated: “January supplied a welcome reset for UK retail, with footfall recording its finest efficiency in 5 months.

“A few of this uplift may have been pushed by savvier spending behaviours, as shoppers took benefit of latest 12 months promotions and sought out worth after a stretched festive interval.

“Storm Goretti, nonetheless, put a dampener on exercise in elements of the month, disrupting journey and suppressing visits — a reminder that climate can play an outsized function in shaping shopper behaviour.”



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Tags: christmasDisappointingfootfallJanuaryshopper
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