Grammy-winning rapper Unhealthy Bunny is ready to headline the Tremendous Bowl half-time present in Northern California subsequent yr.
The Latin entice and reggaeton musician will carry out on the Nationwide Soccer League’s (NFL) largest stage on February 8, main the half-time festivities from Levi’s Stadium in Santa Clara, California, the NFL, Apple Music and Roc Nation introduced on Sunday, native time.
Unhealthy Bunny’s choice comes amid one other career-defining run.
He’s recent off a historic Puerto Rico residency this month that drew greater than 500,000 followers and is main all nominees on the Latin Grammys in November.
The Puerto Rican famous person, born Benito Antonio MartÃnez Ocasio, has develop into one of many world’s most streamed artists with albums resembling Un Verano Sin Ti, an all-Spanish-language LP.
“What I am feeling goes past myself,” Unhealthy Bunny stated in an announcement.
“It is for many who got here earlier than me and ran numerous yards so I might are available and rating a landing … that is for my individuals, my tradition, and our historical past. Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL.”
Roc Nation founder Jay-Z stated in an announcement that what Unhealthy Bunny had “completed and continues to do for Puerto Rico is actually inspiring. We’re honored to have him on the world’s largest stage”.
The 31-year-old has gained three Grammys and 12 Latin Grammys.
He has develop into a world ambassador for Latin music, starred in movies resembling Bullet Prepare, Caught Stealing and Pleased Gilmore 2, and collaborated with high trend homes.
He’ll enter the Latin Grammys because the main nominee with 12, dethroning producer and songwriter Édgar Barrera.
Kendrick Lamar’s Tremendous Bowl halftime present
Roc Nation and Emmy-winning producer Jesse Collins will function co-executive producers of the half-time present. Hamish Hamilton will function director.
Final yr, Kendrick Lamar shined with visitor SZA in New Orleans, setting the report for the most-watched Tremendous Bowl half-time present with 133.5 million viewers.
His efficiency surpassed the viewers for Michael Jackson’s 1993 present.
“His music has not solely damaged data however has elevated Latin music to the middle of pop-culture and we’re thrilled to as soon as once more companion with the NFL and Roc Nation to ship this historic efficiency to tens of millions of followers worldwide,” stated Oliver Schusser, the vice-president of Apple Music and Beats.
“We all know this present will likely be unforgettable.”
AP
